I am very excited to announce that the American Cancer
Society has launched its first sanctioned blog regarding cancer and current
medical advances. You can Find Dr.
Len Lichtenfeld's blog at www.cancer.org/drlen.
I have been working with Len a bit on his 'voice' and on his approach to
blogging and I am very impressed. He is a consummate medical professional
making informed and educated commentary on the current advancements in oncology
medicine, and even on his own experiences.
Len's posts are long and full of real useful information. Moreover it is awesome to see the ACS making a move to get into the blogging game and participate in the online discussion of cancer. I think they picked a great person to write the blog - he has personality and he is an expert in the field and that is all we can ask for in this cry world we call the blogosphere!