Once again the WSJ Highlights the American Cancer Society's efforts in electronic community development and mobilization. Laura Landro writes up a fairly nice article discussing the CDC's efforts in Second Life as well as the Society's plans to build a virtual office and deliver health content and information directly to the residents. In addition she talks about the Relayforlife.org social network where the Society is encouraging its volunteers to share their ideas and experiences so that the community can benefit from the collective knowledge. I am very pleased with the coverage as well as the growth in both of the programs. I have pasted the article in the extended post.