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Hi -
I agree that providing an ability for folks to promote their fundraising efforts via whatever online spaces they are a part of is really important. We actually released a widget like you're talking about late last year. If you look at a fundraising page on firstgiving like and click the 'promote this page' link near the top right you can check it out.
And this is just the begining! We're working on a second generation of this with more controls for the fundraiser, and tons more features to foster growth with an emphasis on community and interoperability.
Keep the ideas coming - we love it!

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